Cadillac brand & reputation director: "We dont want to be an automotive brand"

[veeman]

Another thing to consider is underneath all the glitz and bling of the Escalade lurks a plebeian pickup truck.

$60K-$80K for something based on a blue-collar work truck?  That's the crack pipe talking!

Yes, that's why they are cash cows.  No less a cash cow as any 60-80K German make.  Also, top of the line crew can pick-ups with no fancy Cadillac moniker are north of 50K.

[veeman]

I guess that's true.  I thought it was stupid when it was popular though too.

I'm all about that understated luxury.  The early Escalade was the opposite.  Overstated mediocrity

GM has a good thing going with the GMC Yukon Denali/Escalade.  The Denali appeals to those who don't want to be flashy and the Escalade to those who want to be flashy.

[12,000 RPM]

I guess that's true.  I thought it was stupid when it was popular though too.

I'm all about that understated luxury.  The early Escalade was the opposite.  Overstated mediocrity

The dinner plate sized three pointed star on the $299 lease special CLA pretty much sums up our generation car wise

[CALL_911]

The dinner plate sized three pointed star on the $299 lease special CLA pretty much sums up our generation car wise

Don't forget the LED illumination

[12,000 RPM]

Modern luxury is GAUCHE

[hotrodalex]

Don't forget the LED illumination

That's legit. I'm gonna buy one now.

[CALL_911]

I see a lot of MLs and E coupes with these stupid things, actually

[FoMoJo]

Looks like a Christmas ornament.

[MX793]

Don't forget the LED illumination

Want to make sure nobody confuses your MB with a compact Hyundai at night.

[CALL_911]

Want to make sure nobody confuses your MB with a compact Hyundai at night.

Makes sense

[12,000 RPM]

Want to make sure nobody confuses your MB with a compact Hyundai at night.

I think I just found my million dollar idea. Hyundai Benz grilles here we come.

[hotrodalex]

I think I just found my million dollar idea. Hyundai Benz grilles here we come.

Wait do you mean Benz grills on a Hyundai, or Hyundai grills on a Benz?

[MrH]

I'm about to buy a Genesis. It's totally a Hyundai with a Benz looking grill.

Should I get the LED dinner plate for it?

[12,000 RPM]

Wait do you mean Benz grills on a Hyundai, or Hyundai grills on a Benz?

I was thinking Benz grilles on a Hyundai but the Genesis logos/grilles on a CLA mite be an upgrade

I'm about to buy a Genesis. It's totally a Hyundai with a Benz looking grill.

Should I get the LED dinner plate for it?

I can do a 1 on 1 consultation for a small fee ($10K) to help guide you through your personal automotive expression journey. SportySpin Automotive Expressions will provide months of expertise and questionable taste to help you navigate and arrive at the imitation grilles, fender vents, questionable badges and cheap Chinese plumbing steel wheels you need to tell the world "I HAVE ARRIVED"

[Submariner]

Jesus, I can't believe that LED grill is a factory option.  What a fail.

[12,000 RPM]

Jesus, I can't believe that LED grill is a factory option.  What a fail.

#GAUCHECOUTOURE

[Raza]

The dinner plate sized three pointed star on the $299 lease special CLA pretty much sums up our generation car wise

There's a $299 lease special on the CLA?  Hmm.....

[12,000 RPM]

$329

[Raza]

$329

Aw, fuck that.

[veeman]

Aw, fuck that.

You can make it $299 a month by only putting down an extra $1,000 up front.

 

[AutobahnSHO]

LOL The "down payment" on most leases is more than I paid for my car.

Not that I don't want a nicer car....

[Raza]

You can make it $299 a month by only putting down an extra $1,000 up front.

Probably more like $1500. 

[SVT666]

It usually works out to -$17 a month per $1000 down.

Sent from my Nexus 5 using Tapatalk

[Galaxy]

GM has a good thing going with the GMC Yukon Denali/Escalade.  The Denali appeals to those who don't want to be flashy and the Escalade to those who want to be flashy.

You call this...



... "not flashy?"


It is arguably more in your face then the Escalade.

[CALL_911]

You know, if I were looking for a landyacht to be driven in, I would probably eschew the S/LS/7 and go for a Yukon Denali (or even a Suburban LTZ). These things are seriously awesome for long-distance driving and for passengers.

[12,000 RPM]

You know, if I were looking for a landyacht to be driven in, I would probably eschew the S/LS/7 and go for a Yukon Denali (or even a Suburban LTZ). These things are seriously awesome for long-distance driving and for passengers.

IDK. I rode in a last gen one. Wasn't that roomy at all. Felt like a regular car inside.

[veeman]

You call this...



... "not flashy?"

It is arguably more in your face then the Escalade.

The latest generation Denali is also flashy but not compared with the latest generation Escalade.

[Galaxy]

The latest generation Denali is also flashy but not compared with the latest generation Escalade.

They look the same except for the grill and bumper.

[veeman]

They look the same except for the grill and bumper.

It's all about the grill... hence the dinner plate LED insignia on the grill of the Mercedes.

[Galaxy]

It's all about the grill... hence the dinner plate LED insignia on the grill of the Mercedes.

So if Mercedes had simply taken the Jeep Grand Cherokee and only exchanged the grill with one that features a bling LED star they would have had success? No.