(http://photo.netcarshow.com/Ford-E-Series_2008_photo_0a.jpg) (http://www.netcarshow.com/ford/2008-e-series/)
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The new 2008 Ford E-Series commercial van - America's best selling cargo vans, cutaways and passenger wagons - gets a major makeover inspired by the new F-Series Super Duty's bold new front-end design to communicate a list of chassis and suspension upgrades that increase capability and improve ride and handling. Safety and security is also improved with the addition of available traction control and features such as the advanced E-Guard Cargo Protection System?, a segment exclusive, for added door-lock security.
Ford trucks are the trucks that America takes to work. In 2006, Ford posted a 40 percent share of the total commercial vehicle market for class 2 to class 7 trucks, up 1 whole percentage point from 2005. That means that nearly half of all of the commercial and fleet vehicles sold, from F-150 pickups to F-750 chassis cabs, wear the blue Ford oval.
"Ford is the undisputed commercial vehicle leader and growing," said Joe Castelli, director, Ford commercial truck marketing. "We own 40 percent of the commercial vehicle market and nearly 500,000 new commercial vehicles on the way this year alone."
Ford E-Series vans are used for a broad range of work, including transportation of large groups in passenger vans, goods and services deliveries in cargo vans (or wagons) and more specialized applications such as ambulances that are built from cutaway models. The common denominator is that each of these customers relies on their van's durability to conduct business, transport large groups or even save lives.
Ford's E-Series lineup is building on 28 straight years of leadership as sales are up eight percent in 2007, accounting for more than half of the full-size van market after taking 50 percent of the 350,000-van market in 2006. The dominant figures include about 65 percent share of the cutaway segment, including more than 90 percent of the ambulance business in this category. Ford also re-introduced the 6.0-liter Power Stroke diesel engine - a more fuel-efficient choice for ambulances that are constantly idling on standby - to the full-size van lineup.
The Ford E-Series has earned its reputation as the backbone of America's work force by consistently meeting customer needs, delivering capability, flexibility and dependability in an affordable vehicle.
"The E-Series lives up to the "Built Ford Tough" name," said Cristi Brown, E-Series marketing manager. "My customers consider their E-Series vans to be their largest "toolbox." It's what they work out of. It's an integral part of their business and directly affects how they make a living. They push their trucks to the limit on a daily basis. The improvements we've made for 2008 are in direct response to their ever-growing needs."
Purposeful, functional design improves capability
The 2008 Ford E-Series now looks just as tough as it is. The new design, inspired by the 2008 Super Duty, features all new sheet metal from the A-pillars forward including hood, fenders, radiator support, grille and bumpers.
"We enlarged the front end of the E-series with a bigger, bolder grille to showcase its strength and reliability," said Pat Schiavone, Ford truck design director. "We wanted to carry the distinct "Built Ford Tough" look that our truck and sport utility vehicles resemble into these capable vans."
The larger grille isn't just a part of that bold statement. It also improves capability by increasing airflow to the powertrain. The grille sits on a sharp, horizontal line that defines the upper portion of the bumper and provides a base for the unique stacked, dual-beam headlamps. Base models come with a sharp, contrasting black bumper, grille and headlamp surrounds, while the high series feature an all-chrome treatment.
"For larger fleets the capability is the most important consideration," said Brown. "But for the smaller guys, their trucks are like rolling billboards. They advertise the business so it's very important for them to make a good impression when they pull onto the job site or into the driveway."
Up fitters, those who convert E-Series cutaways into motor homes, box vans, and a variety of other hard working vehicles, will be pleased to know the change in the 2008 E-Series attitude hasn't affected the vehicle's critical dimensions.
"Interestingly, one important thing that many of our customers want to hear about is what's not changing," said Rob Stevens, E-Series chief engineer. "The up fitters make up an important segment of our business and have designed their tooling to fit the dimensions of our vehicles. If we change our door openings, all of their tooling becomes outdated. To that point, door structures and floor structure measurements are carryover and seat attachments are in the exact same location."
Power when you need it designed to meet your needs
The Ford E-Series is the only vehicle in its segment to offer a standard V-8. The E-150 and E-250 cargo vans come with a 4.6-liter TRITON V-8 engine and, new for the 2008 model year, the E-450 now comes standard with a 5.4-liter V-8.
"We're offering a standard 5.4-liter V-8 to give our customers more options," said Brown.
The E-350 can opt for the 6.8-liter TRITON V-10 delivering segment-leading 305 horsepower and 420 ft.-lb. of torque. A 6.0-liter Power Stroke diesel that makes 305 horsepower and 420 ft.-lb. of torque is available on the E350 commercial cargo vans, E350 regular-length wagons and E350 and E450 cutaways.
Transmission choices include a 4-speed automatic with overdrive mated to the 4.6-liter and 5.4-liter engines in vans and wagons. On cutaways, the 5.4L, 6.8L gasoline and 6.0-liter diesel engines are mated to the 5-speed TorqShift automatic transmission with tow/haul mode.
When properly equipped, the E-150 Van can tow up to 7,500 pounds, the E-150 Wagon up to 7,100 pounds, and the E-350 Super Duty and Super Duty Extended Wagon up to 10,000 pounds each. An available Class II/III/IV Trailer Tow Package includes an electric brake controller with tap-in capability, a seven-pin trailer wiring harness with bumper bracket, and a relay system for backup and running lights.
A Power Take-Off Provision is optional on 6.8L cutaways and strip chassis with 158- and 176-in. wheelbases. It provides an access panel in the transmission housing to connect a PTO system.
Isn't this thing like 30 years old? The interior shows it.
Still, it's good for business I guess.
The 2008 E-Series has been on sale for months, why post it now?
Quote from: ifcar on December 17, 2007, 05:55:22 PM
The 2008 E-Series has been on sale for months, why post it now?
It was just released on NetCarShow, and I haven't seen or heard of it before as far as I can remember? :huh:
C/D put up a picture in the spring, and it went on sale over the summer. It was in GWCUS in October or thereabouts, and Wimmer knew what it was.
How many different grilles have been slapped on that old body? :zzz:
Quote from: Raghavan on December 17, 2007, 05:39:59 PM
Isn't this thing like 30 years old? The interior shows it.
Still, it's good for business I guess.
I think the Aerostar my family rented for a trip to Florida in like 1995 had a better interior than this does.
What the dash looks like is pretty much completely irrelevant.
I have yet to see a civilian version. I've only seen one, and it was a Direct TV truck.
Quote from: Catman on December 17, 2007, 07:45:08 PM
How many different grilles have been slapped on that old body? :zzz:
Old body is the right shape (square) and get's the job done. I suppose that's all it needs to do to keep selling.
"The 2008 Ford E-Series now looks just as tough as it is."
It looks like a flaming pile of turd...
"Base models come with a sharp, contrasting black bumper, grille and headlamp surrounds, while the high series feature an all-chrome treatment."
It's not sharp, assholes. It looks like shit.
I just wish they would change the back, it is so generic.
Quote from: Soup DeVille on December 17, 2007, 08:06:54 PM
Old body is the right shape (square) and get's the job done. I suppose that's all it needs to do to keep selling.
Still boring though. I think the new front will work out well for ambulances. There's lots of placed to mount lights and stuff. :ohyeah:
I wonder what the average profit per truck they make is. I bet it's outstanding.
Yeah, that's been out for a while. While the interior is trash, the raper/stalker special edition white Sprinter I looked at didn't have much better materials inside.
Quote from: the Teuton on December 17, 2007, 09:37:29 PM
Yeah, that's been out for a while. While the interior is trash, the raper rapist/stalker special edition white Sprinter I looked at didn't have much better materials inside.
Fixed
(http://www.emercedesbenz.com/Images/Nov05/22SprinterVan/96277305a4716S.jpg)
Quote from: the Teuton on December 17, 2007, 09:37:29 PM
Yeah, that's been out for a while. While the interior is trash, the raper/stalker special edition white Sprinter I looked at didn't have much better materials inside.
You're not living the high life in either, but the air vent in the sprinter likely costs as much as the interior of the E-series. The Sprinter is ok...the E-series is absolute rubbish.
Needs a bigger grille.
Ford Transit FTW.
Quote from: omicron on December 17, 2007, 09:44:52 PM
Ford Transit FTW.
Nurburgring in 9 minutes in a van FTW.
This reminds me of the 2003 Silverado when GM slapped an angular, aggressive looking front end on a soft 1990's body. They don't go together.
Quote from: the Teuton on December 17, 2007, 09:37:29 PM
Yeah, that's been out for a while. While the interior is trash, the raper/stalker special edition white Sprinter I looked at didn't have much better materials inside.
I assume you were in the old Sprinter. Unlike Ford, MB redesigned its van.
But, as others have said, Ford didn't need to redesign the E-Series. It's not designed to be driven by those who buy them, so it doesn't matter how cruddy it is as long as it works functionally and its price stays low.
Quote from: NACar on December 17, 2007, 09:47:55 PM
:cry:
All is well - there's an Indecent Fiddling option for that.
Quote from: ifcar on December 17, 2007, 09:47:54 PM
I assume you were in the old Sprinter. Unlike Ford, MB redesigned its van.
But, as others have said, Ford didn't need to redesign the E-Series. It's not designed to be driven by those who buy them, so it doesn't matter how cruddy it is as long as it works functionally and its price stays low.
Come on, who needs redesigns?
Quote from: omicron on December 17, 2007, 09:49:24 PM
All is well - there's an Indecent Fiddling option for that.
Does it come with no windows and "Free Candy" decals?
Meh, I don't care for the front end redesign. They are solid trucks otherwise, and I like 'em. I secretly lust for an E-350 Club Wagon with the diesel and a Quigley 4WD system.
I saw one of these on the road last week and it looked horrible.
Quote from: The Pirate on December 17, 2007, 09:53:28 PM
Meh, I don't care for the front end redesign. They are solid trucks otherwise, and I like 'em. I secretly lust for an E-350 Club Wagon with the diesel and a Quigley 4WD system.
Right on man! Jack it up, stuff 33" under it, give it 4x4, and make the roof pop up for the sleeping quarters, and I would buy one.
How does one get past the fact that all but the front of this van comes straight out of 1993? This van has been out and nearly untouched for 3/4 of my life!
Quote from: the Teuton on December 18, 2007, 10:23:47 AM
How does one get past the fact that all but the front of this van comes straight out of 1993? This van has been out and nearly untouched for 3/4 of my life!
I thought the chassis is directly from the Super Duty pickups.
Oh, wow - shades of Clark Griswold's Family Truckster - and not good ones.
Quote from: GoCougs on December 18, 2007, 12:23:56 PM
Oh, wow - shades of Clark Griswold's Family Truckster - and not good ones.
:lol:
Haha, you have a point there!
Quote from: the Teuton on December 18, 2007, 10:23:47 AM
How does one get past the fact that all but the front of this van comes straight out of 1993? This van has been out and nearly untouched for 3/4 of my life!
Maybe because I'm older it doesn't bother me as much?
Besides, like I said: it's primary purpose is a work truck, not to impress the valets.
Take big trucks as an example. The Mack R-model was made from 1970 to 1991 with zero cosmetic changes to the styling of the cab. The Pete 379 has looked the same for even longer than that and is still in production. Lots of changes have happened to the interior and machanicals of these trucks, but the theory was pretty much: if it aint broke don't fix it.
I used to drive the previous version of this truck with a cube body and the powerstroke daily, and it was a good machine. I think the interior looks like absolute trash (most heavy trucks even look better!) but when the only thing on your mind is how shitty working for a living is, you don't give a fuck. However, I still favour the Sprinter, followed by the Duramax Savanna.
I think it is important to remember the Ram Van in this, it still shared a significant number of parts with the '70s equivalent and I think that caused its demise.
Quote from: TBR on December 18, 2007, 09:25:42 PM
I think it is important to remember the Ram Van in this, it still shared a significant number of parts with the '70s equivalent and I think that caused its demise.
As did the horribly awkward seating positions...
The sales point to how perfect it is for its intended market. As a work van, that interior will primarily be filthy and covered in work detritus, so what it looks like new is of little importance. Or, in an ambulance capacity, covered with radio gear and switchgear so much you can't even SEE the stock dash. Some of you guys are so ignorant of what the uses of this vehicle are you really can't see the bigger picture.
Quote from: ChrisV on December 19, 2007, 06:16:58 AM
The sales point to how perfect it is for its intended market. As a work van, that interior will primarily be filthy and covered in work detritus, so what it looks like new is of little importance. Or, in an ambulance capacity, covered with radio gear and switchgear so much you can't even SEE the stock dash. Some of you guys are so ignorant of what the uses of this vehicle are you really can't see the bigger picture.
It's certain that reliability and functionality would be of higher importance than style; of course, complacency can eventually lead to irrelevance in the market. I suppose that any number of cost-benefit analyses have been performed - would interior and exterior improvements generate enough additional sales to pay for the upgrades? One suspects that attention paid to engine efficiency and safety would be more desirable to business and fleet owners than new exterior and interior styling.
They did just give it a new front end, so they must have decided that styling paid some factor.
But I think the biggest factor is the price. As long as they can keep it cheap (and by never changing it substantially, that's easy), they can continue to account for more than half the sales in their class.
Quote from: ifcar on December 19, 2007, 07:06:12 AM
They did just give it a new front end, so they must have decided that styling paid some factor.
But I think the biggest factor is the price. As long as they can keep it cheap (and by never changing it substantially, that's easy), they can continue to account for more than half the sales in their class.
I suspect the styling change has more to do with a bunch of marketers sitting about wondering what to do this week, rather than any pressing requests from buyers.
Quote from: omicron on December 19, 2007, 06:59:28 AM
It's certain that reliability and functionality would be of higher importance than style; of course, complacency can eventually lead to irrelevance in the market. I suppose that any number of cost-benefit analyses have been performed - would interior and exterior improvements generate enough additional sales to pay for the upgrades? One suspects that attention paid to engine efficiency and safety would be more desirable to business and fleet owners than new exterior and interior styling.
That's some fancy writing for a econoline thread :lol:
This truck is "New" like I'm Jessica freakin' Alba.
I prefer the diesel Dodge Sprinters...