C&D gets a new editor in chief: Eddie Alterman

Started by Laconian, February 26, 2009, 12:59:39 PM

Laconian

I don't know much about this guy, but Jalopnik's writers think this is a very good sign for the magazine.
http://jalopnik.com/tag/eddie-alterman/?id=5160081

This morning, Eddie Alterman was named the new Editor-in-Chief of Car & Driver, Hachette's slightly-tarnished-but-still-storied automotive enthusiast magazine. Interestingly, Hachette insiders tell us Jalopnik's readers helped make this a reality.

My dad gave me my a subscription to Car & Driver when I was just nine years old. Every year after, I would save up money made doing chores just to re-up that subscription. The magazine meant enough to me I even saved almost six years of issues before my mom made me throw the lot of them away. I remember crying when she made me toss them. It was, I'm sure, like that for many other Jalopnik readers. Well, maybe not the teary-eyes part.

But, like many of us here at Jalopnik, we found, at some point between now and then, the buff book we once loved became tarnished, losing that magical shine. I stopped reading it regularly almost a decade ago, now only picking it up in airports or when I see a friendly name on the cover.

Until today. You see, we haven't heard much good news these days. The Carpocalypse has seemingly consumed almost everything we cover. Which is why we're actually joyfully shocked to be announcing Eddie's appointment.

Just as proudly, our sources at Hachette inform us that Jalopnik, by highlighting Eddie, and highlighting the painful misstep of a pretender to the throne of the auto buff books, played a major role in getting Alterman's name in front of the right people. But we feel confident it was Eddie who took it from there.

Eddie's a man who we consider to be a friend. But more importantly to the task at hand, Eddie has the strength of ideas necessary to restore Car & Driver to the top of the auto buff book food chain. Which is why our warmest wishes go out to Eddie AltermanI'll be signing up for a subscription again because I want to see what Eddie does to the place ? but also because I hope to one day have the same feelings I once felt when I received my copy of Car & Driver in the mailbox each month.

Why is Eddie so great? In a changing media environment he's one of the few people who has found success in car mags, newspapers and online. He isn't just familiar with the automotive community online, as so many frightened buff book editors claim to be, he's actually helped establish Motive as a player in the new media world of car journalism. For instance, he knows how to properly credit stories to websites, a basic skill few on the other side of the media world understand. Car & Driver and CarAndDriver.com currently function as two separate organizations to the detriment of both the publication and its readers. Eddie can bring them together where they belong.

    Hachette Filipacchi Media U.S. Names Eddie Alterman Vice President, Editor In Chief of Car and Driver

    New York, N.Y. (February 25, 2009) - Alain Lemarchand, President and
    CEO, Hachette Filipacchi Media U.S. (HFM U.S.) announced today that
    Eddie Alterman has been named Vice President, Editor In Chief of Car
    and Driver. Alterman will report to Lemarchand will begin his new
    position on Monday, March 2, 2009. HFM U.S. Group Editorial Director
    John Owens has served as acting editor in chief since Csaba Csere's
    departure two months ago.

    "We are fortunate to have Eddie Alterman joining us as the editorial
    head of one of our largest and most important brands. He is a
    respected journalist and has extensive experience in automotive both
    in print and digital content. He and John Driscoll, Vice President,
    Publisher Automotive Group, will make a great team," said Lemarchand.
    "We're confident that Alterman and his group will be able to create
    outstanding content that will accelerate the growth of the brand by
    enlarging the audiences of automotive enthusiasts as well as consumers
    who look to Car and Driver and CarandDriver.com for credible advice
    and reviews when they are buying a car."

    In 2006, Alterman was founder and Editor In Chief of Motivemag.com, an
    online car magazine combining original editorial and user-generated
    content. Before that Alterman founded and served as Editor In Chief
    of MPH's magazine and website. He also coordinated advertising and
    marketing effort for print and online and was named one of Crain's
    Detroit Business's "40 Under 40" young leaders. Alterman worked for
    Men's Journal and began writing the magazine's car column and
    automotive feature stories from 2006 to present. During his tenure
    with Automobile, he developed and supervised the brand's web site and
    maintained writing, editing, and custom-publishing responsibilities.

    About Car and Driver

    Car and Driver's expert editorial team is recognized by car
    enthusiasts and automotive manufacturers as credible journalists who
    practice to the highest standards. The magazine is published by
    Hachette Filipacchi Media U.S. twelve times each year delivering an
    audience of over 11 million readers monthly (source: MRI Fall 2008).
    With a circulation of 1.3 million copies (ABC Jan-June 2008), Car and
    Driver is the world's largest monthly automotive magazine. The
    magazine is a leading publication for in-market buyers, and the Car
    and Driver brand extends to many platforms including a web site,
    mobile site, radio, custom marketing programs and an integrated
    marketing database. CarandDriver.com
    relaunched last year with an easy-to-search format for the consumer
    which combines Car and Driver's credible car reviews with improved
    searchability and tools for people who are in the market to buy a car.
    CarandDriver.com's advertising is sold by Jumpstart Automotive Media,
    an HFM U.S. company.

    Hachette Filipacchi Media U.S. (www.hfmus.com
    ) enthusiast brands and targeted media products reach nearly 60
    million consumers through magazines, online and mobile content. The
    company's editorial hallmarks are trusted expert content along with
    independent product testing. Our prestigious brands fall into five
    sectors and include: Fashion (ELLE, ELLEgirl); Automotive (Car and
    Driver, Road & Track, Jumpstart Automotive Media); The Luxury Design
    Group (ELLE DECOR, Metropolitan Home, PointClickHome); Women & Health
    (Woman's Day and Woman's Day Special Interest Group) and Enthusiasts
    (American Photo, Boating, Cycle World, Flying, Popular Photography,
    Premiere and Sound & Vision). HFM U.S. Total Solutions marketing
    initiative packages these assets across brands and platforms with
    customized marketing programs. HFM U.S. is part of Lagard?re's
    (www.lagardere.com) media division Lagard?re Active, a producer of
    special interest content in over 40 countries.
Kia EV6 GT-Line / MX-5 RF 6MT

the Teuton

The last mag still had Csaba's column in it, so I don't see any differences.  It's still rubbish compared to what it was only 10 years ago.
2. 1995 Saturn SL2 5-speed, 126,500 miles. 5,000 miles in two and a half months. That works out to 24,000 miles per year if I can keep up the pace.

Quote from: CJ on April 06, 2010, 10:48:54 PM
I don't care about all that shit.  I'll be going to college to get an education at a cost to my parents.  I'm not going to fool around.
Quote from: MrH on January 14, 2011, 01:13:53 PM
She'll hate diesel passenger cars, all things Ford, and fiat currency.  They will masturbate to old interviews of Ayn Rand an youtube together.
You can take the troll out of the Subaru, but you can't take the Subaru out of the troll!

Laconian

Quote from: the Teuton on February 26, 2009, 01:01:44 PM
The last mag still had Csaba's column in it, so I don't see any differences.  It's still rubbish compared to what it was only 10 years ago.
Which is why it's a good thing that they're getting an infusion of new blood. Nowhere to go but up, eh?
Kia EV6 GT-Line / MX-5 RF 6MT

hotrodalex

Quote from: the Teuton on February 26, 2009, 01:01:44 PM
The last mag still had Csaba's column in it, so I don't see any differences.  It's still rubbish compared to what it was only 10 years ago.

Alterman hasn't started yet.

the Teuton

Quote from: Laconian on February 26, 2009, 01:06:08 PM
Which is why it's a good thing that they're getting an infusion of new blood. Nowhere to go but up, eh?

You say that now, but there are engineers out there with far less in the way of writing skills than Csere.  Look at his interim replacement.
2. 1995 Saturn SL2 5-speed, 126,500 miles. 5,000 miles in two and a half months. That works out to 24,000 miles per year if I can keep up the pace.

Quote from: CJ on April 06, 2010, 10:48:54 PM
I don't care about all that shit.  I'll be going to college to get an education at a cost to my parents.  I'm not going to fool around.
Quote from: MrH on January 14, 2011, 01:13:53 PM
She'll hate diesel passenger cars, all things Ford, and fiat currency.  They will masturbate to old interviews of Ayn Rand an youtube together.
You can take the troll out of the Subaru, but you can't take the Subaru out of the troll!