Rolls-Royce news

Started by BMWDave, August 17, 2005, 05:48:26 AM

BMWDave

Got this from GCF

From Scott26, a great source about future BMW products

Now that Rolls-Royce is moving in the right direction it is time to integrate a premium strategy for the marque.
First up in the expansion of Rolls-Royce is the production version of the 100 EX concept car expected to be tagged
as the new " Corniche" As of tradition and heritage of Rolls-Royce motor cars.
The production version of the 100 EX is virtually unchanged except for some minor detail updates.
For example larger front lights and a painted bonnet. The suicidal front doors stay unique to
the production car.

If we ignored the potential of the 100 EX as a production car then we would kill our investment in Rolls-Royce.
BMW / Rolls-Royce so far have two years worth of interest in this particular model - not only from the entertainment
industry but Rolls-Royce enthusiasts have thrown their interest into the ring.
The car will be expensive - But for these clients that will not be a problem.

Modern interpretation of the "Silver Shadow"

Next up will be a smaller Rolls-Royce positioned above the Bentley Flying Spur ( see related article )
If the Phantom is for the CEO then the smaller limousine will be for the VP.
The smaller Rolls-Royce will offer the qualities introduced in the Phantom but in a smaller package
BMW see this car positioned above the Bentley not compete directly with it.
For the overall look think of the " Silver Shadow " and you get the idea BMW are aiming to.
That responsibility will be due to the flexibility of the next platform which will arrive from the next 7er

"Bentley Fighter"

Expected to be spawn off the smaller sedan will be the "Bentley fighter" A sleeker , low , dynamic fastback GT.

The " Bentley Fighter " will showcase exclusivity and subtle performance. It's for the client who reckons
BMW 's products are too everyman.

The main powerplant Like the Shadow is expected to be a variation of the BMW NG twin turbo V8 or a V12.

Rolls-Royce will use BMW engines
but be " Progressed " further to individualize them from the core BMW powerplants.
But by going on tradition it is possible that history might be repeated with Alpina progressing the engines
as they previously done for Rolls-Royce in the past.

Think of an updated Silver wraith as some design features of the Silver wraith are beautifully represented.
The overall look is of a sleek fastback with a lower front end , sloping inwards greek temple grille ,
wrap around headlights that form onto the wheel arches . A long side intake will feature in both front wings.
Faired in and enclosed rear lights and a high deck , the glass area is very sleek

If both projects get the green light again all construction will be completed in Germany with final developments
taking place at Goodwood.

one thing we will never do. A Rolls-Royce interpretation of a SUV was discussed but found to inadequate for the Rolls-Royce marque. If we did that we would kill the marque and its history and tradition.


Rolls-Royce is an icon and it is not a volume car. Because we are only selling small quantities, people deem the company to be unsuccessful. When production begins on additional models including a smaller Silver Shadow type car - a smaller Rolls-Royce is to sit below the Phantom - RR sales will expand. A a preview of the new small car is expected to be seen in September at the IAA Frankfurt. This will show the intention of the expansion of the Rolls-Royce marque.  

2007 Honda S2000
OEM Hardtop, Rick's Ti Shift Knob, 17" Volk LE37ts coming soon...

Raza

"Suicidal" front doors?  I didn't even know they were depressed!
Quis custodiet ipsos custodes?
If you can read this, you're too close


2006 BMW Z4 3.0i
http://accelerationtherapy.squarespace.com/   @accelerationdoc
Quote from: the Teuton on October 05, 2009, 03:53:18 PMIt's impossible to argue with Raza. He wins. Period. End of discussion.

giant_mtb

Quote"Suicidal" front doors?  I didn't even know they were depressed!


B)