Infiniti's goofy new naming scheme

Started by afty, December 17, 2012, 11:08:00 PM

afty

Infiniti is redoing their naming scheme, in order to better confuse consumers.  I am not sure how this will help their world takeover plans.

TL;DR:
G sedan -> Q50
G coupe/convertible -> Q60
M -> Q70

EX -> QX50
JX -> QX60
FX -> QX70
QX -> QX80

Details are at http://www.autoblog.com/2012/12/17/infiniti-queues-up-questionable-q-and-qx-naming-scheme/

Laconian

Oh god, that's terrible. Are they trying to capture the H&H of the Infiniti Q45? A cool car when it came out, but it became totally unremarkable after just a few years...
Kia EV6 GT-Line / MX-5 RF 6MT

SVT666

Fuck.  I like the sound of G37. Q50 sounds like an Audi SUV.


CALL_911



2004 S2000
2016 340xi


Char

Quite possibly one of the dumbest decisions ever, right after Lincoln naming the their cars after a random collage of letters. Idiots.


I miss the old "good" Nissan, this new one sucks.
Quote from: 565 on December 26, 2012, 09:13:44 AM
... Nissan needs to use these shocks on the GT-R.  It would be like the Incredible Hulk wielding Thor's hammer.... unstoppable.

GoCougs

Well, at least it can be said that no one else is doing it. If they're great cars no one will care really. The G replacement is gonna have to be big though...


Colin

Not quite as zany as Volvo's weird "simplification" of their engine choices into T2 - T6 and D2 - D6, but seems to be of questionable logic... and it only be a matter of time before they want to launch a model in between one of the existing ones, so we could end up with the QX73, or some such....

I am glad I don't work in "marketing"........

Raza

#10
That makes no sense.  Q means all sedans, coupes, and convertibles, QX means all SUVs, and they're set apart by a random number assignment?  How will they manage models with more than one engine choice?  This is the QX70 3.7QXdriveQ.
Quis custodiet ipsos custodes?
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2006 BMW Z4 3.0i
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Quote from: the Teuton on October 05, 2009, 03:53:18 PMIt's impossible to argue with Raza. He wins. Period. End of discussion.

cawimmer430

Pass me what they're smoking. It must be good shit.  :praise:
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CALL_911

Quote from: Raza  on December 18, 2012, 07:13:25 AM
That makes no sense.  Q means all sedans, coupes, and convertibles, QX means all SUVs, and they're set apart by a random number assignment?  How will they manage models with more than one engine choice?  This is the QX70 3.7QXdriveQ.

I guess for the G37x replacement, it'll be a Q50 3.7x or Q50 3.7 AWD?


2004 S2000
2016 340xi

SVT666

Stupid. Stupid. Stupid.  I have not read a single positive comment about this on 7 different car forums. 

Madman

Quote from: afty on December 17, 2012, 11:08:00 PM
Infiniti is redoing their naming scheme, in order to better confuse consumers.  I am not sure how this will help their world takeover plans.

TL;DR:
G sedan -> Q50
G coupe/convertible -> Q60
M -> Q70

EX -> QX50
JX -> QX60
FX -> QX70
QX -> QX80

Details are at http://www.autoblog.com/2012/12/17/infiniti-queues-up-questionable-q-and-qx-naming-scheme/


:facepalm:
Current cars: 2015 Ford Escape SE, 2011 MINI Cooper

Formerly owned cars: 2010 Mazda 5 Sport, 2008 Audi A4 2.0T S-Line Sedan, 2003 Volkswagen Passat GL 1.8T wagon, 1998 Ford Escort SE sedan, 2001 Cadillac Catera, 2000 Volkswagen Golf GLS 2.0 5-Door, 1997 Honda Odyssey LX, 1991 Volvo 240 sedan, 1990 Volvo 740 Turbo sedan, 1987 Volvo 240 DL sedan, 1990 Peugeot 405 DL Sportswagon, 1985 Peugeot 505 Turbo sedan, 1985 Merkur XR4Ti, 1983 Renault R9 Alliance DL sedan, 1979 Chevrolet Caprice Classic wagon, 1975 Volkswagen Transporter, 1980 Fiat X-1/9 Bertone, 1979 Volkswagen Rabbit C 3-Door hatch, 1976 Ford Pinto V6 coupe, 1952 Chevrolet Styleline Deluxe sedan

"The saddest aspect of life right now is that science gathers knowledge faster than society gathers wisdom." ~ Isaac Asimov

"I much prefer the sharpest criticism of a single intelligent man to the thoughtless approval of the masses." - Johannes Kepler

"One of the most cowardly things ordinary people do is to shut their eyes to facts." - C.S. Lewis

Submariner

2010 G-550  //  2019 GLS-550

Colonel Cadillac

Meh, they're putting some logic in the naming system. Whatever...

Speed_Racer

Sounds like the naming scheme for Generic Chinese Motor Company

Laconian

Kia EV6 GT-Line / MX-5 RF 6MT

SVT666

Quote from: Colonel Cadillac on December 18, 2012, 11:14:31 AM
Meh, they're putting some logic in the naming system. Whatever...
There is nothing logical about it.

AutobahnSHO

Will

hotrodalex

Quote from: SVT666 on December 18, 2012, 11:56:01 AM
There is nothing logical about it.

Chevy should change all their car names.

Spark -> Corvette10
Sonic -> Corvette20
Cruze -> Corvette30
Malibu -> Corvette40
Impala -> Corvette50
Camaro -> Corvette60
Corvette -> Corvette70
Volt -> CorvetteGreen

Madman

Quote from: hotrodalex on December 18, 2012, 01:35:11 PM
Chevy should change all their car names.

Spark -> Corvette10
Sonic -> Corvette20
Cruze -> Corvette30
Malibu -> Corvette40
Impala -> Corvette50
Camaro -> Corvette60
Corvette -> Corvette70
Volt -> CorvetteGreen


SHHHHHH!  Please, don't give them any ideas!!!
Current cars: 2015 Ford Escape SE, 2011 MINI Cooper

Formerly owned cars: 2010 Mazda 5 Sport, 2008 Audi A4 2.0T S-Line Sedan, 2003 Volkswagen Passat GL 1.8T wagon, 1998 Ford Escort SE sedan, 2001 Cadillac Catera, 2000 Volkswagen Golf GLS 2.0 5-Door, 1997 Honda Odyssey LX, 1991 Volvo 240 sedan, 1990 Volvo 740 Turbo sedan, 1987 Volvo 240 DL sedan, 1990 Peugeot 405 DL Sportswagon, 1985 Peugeot 505 Turbo sedan, 1985 Merkur XR4Ti, 1983 Renault R9 Alliance DL sedan, 1979 Chevrolet Caprice Classic wagon, 1975 Volkswagen Transporter, 1980 Fiat X-1/9 Bertone, 1979 Volkswagen Rabbit C 3-Door hatch, 1976 Ford Pinto V6 coupe, 1952 Chevrolet Styleline Deluxe sedan

"The saddest aspect of life right now is that science gathers knowledge faster than society gathers wisdom." ~ Isaac Asimov

"I much prefer the sharpest criticism of a single intelligent man to the thoughtless approval of the masses." - Johannes Kepler

"One of the most cowardly things ordinary people do is to shut their eyes to facts." - C.S. Lewis

giant_mtb

Quote from: hotrodalex on December 18, 2012, 01:35:11 PM
Chevy should change all their car names.

Spark -> Corvette10
Sonic -> Corvette20
Cruze -> Corvette30
Malibu -> Corvette40
Impala -> Corvette50
Camaro -> Corvette60
Corvette -> Corvette70
Volt -> CorvetteGreen

Better yet, just C10, C20, C30, etc.

Eye of the Tiger

2008 TUNDRA (Truck Ultra-wideband Never-say-die Daddy Rottweiler Awesome)

Secret Chimp



Quote from: BENZ BOY15 on January 02, 2014, 02:40:13 PM
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Cookie Monster

RWD > FWD
President of the "I survived the Volvo S80 Thread" Club
2007 Mazda MX-5 | 1999 Honda Nighthawk 750 | 1989 Volvo 240 | 1991 Toyota 4Runner | 2006 Honda CBR600F4i | 2015 Yamaha FJ-09 | 1999 Honda CBR600F4 | 2009 Yamaha WR250X | 1985 Mazda RX-7 | 2000 Yamaha YZ426F | 2006 Yamaha FZ1 | 2002 Honda CBR954RR | 1996 Subaru Outback | 2018 Subaru Crosstrek | 1986 Toyota MR2
Quote from: 68_427 on November 27, 2016, 07:43:14 AM
Or order from fortune auto and when lyft rider asks why your car feels bumpy you can show them the dyno curve
1 3 5
├┼┤
2 4 R

2o6

This is going to ruin brand equity for those who just bought JXes....

Laconian

At least it elevates me above the Q50 unwashed masses.
Kia EV6 GT-Line / MX-5 RF 6MT

SVT666

WTF is the 50 in Q50?  It doesn't have a 5.0L V8, so what does it mean?